Profile — foad

COMMERCIAL

SELECTED WORKS

Bistrot des Enfants Terribles
Fashion Project,
2024.

(Art direction, photography, clothes and graphic design, film, project management, production)

Fashion curation project featuring eight worlwide emerging designers (Ana Selivanova, Rafaela Pestritu...) through an editorial photoshoot, a publication, a runway and an event in London.

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II.

Fashion Week
Photography,
2022-Ongoing.

Junya Watanabe, Valentino, Jean-Paul Gaultier, Isabel Marant...

Photography on runways and presentations during Paris and London Fashion Weeks for magazines and brands.

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III.

Fill The Void
Publication,
21x25cm, 120gsm,
2024.

Design, writing and making of a serie of two complementary books.

[More..]

IV.

Various
Photography,
2021-Ongoing.

Street analog photography, art and experimenations.

[More..]

You’ll Never Do Anything Special
Publication,
17,6x25cm, 120gsm,
2024.

Design and making of a zine about cinema.

FOAD

jules foad
work@julesfoad.com

Jules is a France-born, London-based art director and multidisciplinary artist working across photography, film, graphic design and apparel.

His practice fuses analogue processes; film photography, printmaking, rework garments, object/space design; with digital craft spanning graphic design, video editing, UX and online media.

Whether orchestrating a brand campaign, co-producing and curating live events, crafting films or publishing a book, Jules constructs emotive and soulful pocket universes; characterised by restless composition, muted colour palette, raw texture and minimal contextual detail.
The real through-line being the method: culture first, credit shared, polish kept just shy of perfection.

As co-founder of Le2 Studios (Paris, garment-driven art lab) and Debut Collective (London, music-events platform), he aims to champion emerging voices and collaboration, curating open-format showcases that connect creatives and give fresh talents spaces to unfold their vision. Le2 and Debut following one rule: new voices first, doors wide, spotlight shared.

EDUCATION

University of the Arts London (UAL),
MA in Design for Art Direction.
(2 years)

BA in Business, Management, and Marketing,
France.
(3 years)

EXHIBITIONS

Debut, ‘1st Edition’
London,
2024

London College of Communication, Showcase
London,
2024

FEATURED

‘Young Emerging Designers’ : Les talents cachés de la Fashion week de Londres, Luxe Magazine, by Josephine Pentecoste,
2024

‘Material Woman’ exhibition in London creates synergy of Arab women’s fashion and art, Arab News, by Tamara Turki,
2024

logging off is the only avant garde act left to do on the internet.

jules foad
work@julesfoad.com

Jules Foad is a France-born, London-based art director and multidisciplinary artist working across photography, film, graphic design and apparel.

His practice fuses analogue processes; film photography, printmaking, rework garments, object/space design; with digital craft spanning graphic design, video editing, UX and online media.

Whether orchestrating a brand campaign, co-producing and curating live events, crafting films or publishing a book, Jules constructs emotive and soulful pocket universes; characterised by restless composition, muted colour palette, raw texture and minimal contextual detail.
The real through-line being the method: culture first, credit shared, polish kept just shy of perfection.

As co-founder of Le2 Studios (Paris, garment-driven art lab) and Debut Collective (London, music-events platform), he aims to champion emerging voices and collaboration, curating open-format showcases that connect creatives and give fresh talents spaces to unfold their vision. Le2 and Debut following one rule: new voices first, doors wide, spotlight shared.

SELECTED WORKS

COMMERCIAL

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