Name︎︎︎
Le2 Studios
Work︎︎︎
(art direction, photography, graphic, UI/UX and clothes design, video, production, branding, strategy)
About︎︎︎
Le2 is first of all an address. Our idea was born in a small apartment, at number 2 of a street in the south of Paris. We first thought of a place where artists from all horizons would meet to work but also to exhibit their creations and exchange between them.
With the desire to create a concrete, universal project with infinite possibilities, we arrived at our final idea: A clothing brand and creative project, conceived with two friends with whom I share a love for art, culture, and fashion.
Through our clothing brand, we aim to bring our artistic ideas to life and provide a platform for other artists to express themselves through our collections. Inspired by Paris and its creative community, we strive to create memorable experiences by showcasing our clothing at various events that feature artists from different sectors.
We attach as much importance to our creations as to the quality of our clothes. That is why all our collections are made in Portugal in a sustainable way, respecting people and the environment.
In this project, my primary responsibilities include art direction, logo design, photo shoots, clothing design, graphic design, video production and editing, and social media management. I also designed and produced the website le2studios.com.
As one of the general managers, I contribute to the development of the overall strategy, long-term vision, and administrative and operational tasks of the company.
We wanted to develop a minimalist, semi-luxury, vintage visual identity with a very family and warm atmosphere, very close to young people and artists, all around the street and skate culture which we appreciate a lot. We are developing this vision through our events, collections and communications.
Through our clothing brand, we aim to bring our artistic ideas to life and provide a platform for other artists to express themselves through our collections. Inspired by Paris and its creative community, we strive to create memorable experiences by showcasing our clothing at various events that feature artists from different sectors.
We attach as much importance to our creations as to the quality of our clothes. That is why all our collections are made in Portugal in a sustainable way, respecting people and the environment.
In this project, my primary responsibilities include art direction, logo design, photo shoots, clothing design, graphic design, video production and editing, and social media management. I also designed and produced the website le2studios.com.
As one of the general managers, I contribute to the development of the overall strategy, long-term vision, and administrative and operational tasks of the company.
We wanted to develop a minimalist, semi-luxury, vintage visual identity with a very family and warm atmosphere, very close to young people and artists, all around the street and skate culture which we appreciate a lot. We are developing this vision through our events, collections and communications.
Logo design︎︎︎
Le2 website︎︎︎
Design and production of Le2 e-commerce website. www.le2studios.com
Anniversary campaign︎︎︎
Le2 celebrates its 1st birthday. We created a t-shirt in collaboration with Tsuno, a parisian designer and Parisian artist to celebrate this very special date for us.
Anniversary photoshoot︎︎︎
Claire-voie campaign︎︎︎
In 2022, Le2 meets Claire-Voie, a collective of young Parisian DJs going back to the basics of electronic music by mixing with vinyl. The union of the two projects gave birth to a collection of clothing mixing their identities followed soon by an event and a party in the heart of Paris.
Claire-voie campaign video:
Claire-voie campaign video:
Claire-voie collection designs︎︎︎
Claire-voie photoshoot︎︎︎
L2 & 4L Trophy campaign︎︎︎
The 4L Trophy is a solidarity car raid run in Morocco desert exclusively in Renault 4, created in 1997. Le2 and Alexandre Humbert collaborate on the design of those t-shirts for two drivers Gregoire and Ronan.
Le2 & 4L Trophy collection designs︎︎︎
Le2 & 4L Trophy photoshoot︎︎︎
“À Bientôt” collection designs︎︎︎
First t-shirts (Friends & Family) we designed and produce for the launch of the brand. These t-shirts were given during our launch party in paris.
“À Bientôt” photoshoot︎︎︎
Le2 playlists︎︎︎
Because music inspires us a lot, we want to propose playlists, that are regularly updated with the music that inspires us (the Le2 team). We will later develop other playlists in collaboration with the artists we will work with.
